Citizen Development: A New Skillset for Citizen Developers
Melek Deniz Tarhan
- November 4, 2025
- Business Insights
A quiet revolution is unfolding in organizations everywhere. Employees who once waited for software development departments to build their tools are now building them themselves, not through traditional coding, but through intuitive no-code platforms that put creation within everyone's reach. They're designing workflows, automating processes, building applications, and crafting digital experiences using visual builders and automation tools that require zero programming knowledge. This movement has a name: Citizen Development. The practice of empowering non-technical professionals to create their own digital solutions. This isn't a passing trend. It's a fundamental reimagining of who gets to build technology in the workplace, and it's changing how organizations operate, innovate, and compete.

What Is Citizen Development?
Citizen Development is the practice of empowering non-technical professionals (people without formal programming training) to build their own digital solutions using no-code and low-code platforms.
These citizen developers are the marketers, project managers, HR specialists, and operations teams who understand their challenges intimately and can now create the tools they need to solve them. Rather than waiting weeks or months for IT departments to develop solutions, citizen developers use visual builders, drag-and-drop interfaces, and intuitive workflows to create applications, automate processes, and build digital experiences themselves.
Who Are Citizen Developers?
Citizen developers are everyday professionals (not programmers) who build digital solutions for their teams using no-code and low-code tools. They're the marketing manager who automates campaign workflows, the HR coordinator who builds an onboarding portal, the sales operations lead who creates a custom dashboard, or the project manager who designs an internal request system. They don't write code. But they do create software.
Citizen development is a fundamental professional skill, comparable to what spreadsheet literacy represented in the 1990s. Twenty years ago, mastering Excel made you indispensable. You could analyze data, build models, and solve problems that others couldn't. Today, the equivalent skill is being able to build:
Automated workflows that eliminate manual tasks
Internal tools tailored to your team's needs
Websites and portals that connect people and information
Business application prototypes that turn ideas into testable products
Dashboards and data flows that make insights accessible
This capability makes you valuable. Not because you're replacing developers, but because you can execute faster, adapt continuously, and solve problems at the speed of business in the digital transformation age.
Citizen Development Matters Because It Empowers Citizen Developers
The modern workplace has undergone a fundamental transformation. Nearly every aspect of how we work (our processes, data management, customer interactions, documentation, and workflows) now exists within digital systems. This digitization has created unprecedented opportunities, but it has also exposed a critical constraint: organizations that rely exclusively on professional developers to build and modify these systems inevitably face bottlenecks that slow progress and stifle agility.

The core challenge is straightforward:
Development teams are consistently overextended
Business users and teams can't wait weeks or months for iterations on daily tools
The people closest to workflows understand the problems best, but lack technical capability to act
Citizen development changes this equation. No-code and low-code platforms dramatically reduce the distance between concept and implementation. When individuals gain the ability to build what they envision, a fundamental shift occurs:
Faster iteration – No dependency on external resources
Greater ownership – They've built the tools themselves
Direct connection to outcomes – Immediate feedback on what works
This connection between capability and autonomy is where organizational agility is born. Citizen development doesn't just accelerate individual projects. It cultivates a culture where teams solve problems independently, adapt continuously, and drive innovation from within. In an era where competitive advantage depends on how quickly organizations respond to change, this matters more than ever.
It's Not About Replacing Professional Developers
Citizen development represents a fundamental shift in collaboration within the software development process, not a replacement of professional developers. Traditional application development teams remain essential, but their focus shifts to where they create the most value: building scalable systems, developing machine learning systems, architecting complex logic, and establishing robust product infrastructure. These are the foundational elements that require deep technical expertise and cannot be delegated. Meanwhile, successful citizen developers concentrate their efforts on a different layer of the development process: workflow improvements, process automation, internal system design, and rapid experimentation. These are the solutions that emerge from intimate knowledge of day-to-day operations, where speed and iteration matter more than architectural complexity.
This division of responsibility strengthens both roles rather than creating tension between them. Professional developers are freed from the constant stream of internal tool requests and minor modifications that previously consumed their capacity, allowing them to focus on high-impact software development work. Citizen developers gain the autonomy to solve their own problems without waiting in development queues. The result is a more efficient application development ecosystem where friction is reduced, innovation accelerates, and each role operates in its zone of greatest impact. When citizen development is implemented thoughtfully, it multiplies what development teams can accomplish rather than bypassing them.
Tools and Platforms That Enable Citizen Developers
Citizen developers don’t write code. They use platforms designed to translate logic, structure, and workflows into visual, configurable building blocks. These tools remove the technical barrier between an idea and a working solution while allowing business professionals to build confidently and independently.
Automation & Workflow Platforms
These platforms allow users to automate routine tasks, move data between systems, trigger actions based on events, and standardize internal processes. They replace manual coordination with automatic workflows while reducing operational time and preventing errors.

No-Code App Development Tools
App development platforms enable users to create internal tools, form-based applications, mobile interfaces, or customer-facing features without coding. Users design screens and logic visually, turning workflows into functioning apps that can be deployed instantly.
Website & Page Builders
Drag-and-drop site builders empower teams to create websites, documentation hubs, microsites, onboarding guides, and internal portals. This reduces reliance on engineering and allows teams to ship communication and branding faster.
Onboarding & User Guidance Platforms
These platforms help teams design product walkthroughs, in-app guidance, training sequences, and knowledge flows — ensuring users experience products intuitively and consistently, without needing custom-coded onboarding systems.
Form, Data Collection & Survey Tools
These allow teams to capture structured inputs (requests, leads, reports, tickets, customer preferences) and route the collected data into workflows or databases — replacing spreadsheets and fragmented manual tracking.
Internal Knowledge & Portal Builders
Knowledge tools let teams centralize documentation, playbooks, project spaces, and SOPs — making information accessible without developer-built intranet systems. They also support collaborative updates, versioning, and internal transparency.
Dashboard & Reporting Platforms
These tools turn raw operational data into visual dashboards, KPI monitors, and status views. Business teams can analyze performance and make decisions without waiting for custom reporting development.
Be Part of Citizen Development
There's a profound change that occurs the first time someone builds something real with a no-code software. It's not about bypassing processes or seeking permission, it's about direct creation.
The loop becomes immediate: you think → you build → it works.
No translation. No waiting. No disconnect.
This experience creates:
Confidence in your ability to solve problems
Speed in execution without dependencies
Ownership over your tools and processes
Clarity about what's possible
Professional pride in creating something valuable
Once someone experiences this, they don't go back.
The next generation of professionals won't be defined by "technical" or "non-technical." They'll be defined by one question: Can you turn your ideas into working systems? Citizen development makes that possible for everyone. Not everyone needs to learn to code. But everyone needs to learn to build. The future belongs to the builders. And now, that can be anyone.


